Kenny Cox, an associate staff member with The Navigators' Workplace Missions in the Bronx, shares his concern that many new believers focus on continuous celebration without intentionally developing themselves to be able to "out birth generations of disciples."

His ministry targets the vast New York City Housing Authority (NYCHA), which employs around 16,000 staff and manages over 300 large housing developments, both by reaching residents and staff. His work at the 250 Broadway NYCHA office led to the establishment of Bible studies where, to ensure sound doctrine and spiritual maturity, he introduced the use of EFD (Effective for Discipleship) booklets for systematic teaching.

The video emphasizes the need to move beyond simple gatherings to build a firm, biblical foundation for believers, acknowledging that while 200-250 people are actively involved, the "harvest is great," driving the mission to continue developing new laborers for the field.